The story of Expert
Expert began as a small venture with a mission to simplify vehicle registration, and has grown to become California’s trusted leader in digital title and registration solutions.
One big company. Two Great Brands
At Car Registration Inc., we’re driven by a genuine desire to make life easier for California drivers and businesses. Our story began with recognizing an opportunity to support and enhance the valuable work of the California DMV by creating seamless and user-friendly solutions for vehicle registration and title processing. This vision sparked the creation of CarRegistration.com, our intuitive online platform designed to guide users effortlessly through DMV processes, transforming complexity into clarity.
By placing trust, empathy, transparency, and innovation at our core, we’ve earned the loyalty of millions who value a straightforward, supportive experience. Our partnership-focused approach inspired us to expand our impact, leading to the launch of ExpertEVR.com. ExpertEVR addresses industry needs with smarter, more efficient solutions—a cutting-edge electronic vehicle registration (EVR) software platform trusted by dealerships, fleets, and registration services across California. As the state’s newest DMV-approved First Line Service Provider, we seamlessly integrate with DMV systems, providing speed, accuracy, and reliability to support our partners’ success.
At our heart, we’re a team of passionate guides dedicated to simplifying DMV experiences. Whether you’re renewing your registration effortlessly on CarRegistration.com or optimizing your business with ExpertEVR, you’re engaging with a partner committed to excellence, integrity, and innovation. At Car Registration Inc., supporting your journey through the DMV isn’t just our mission—it’s who we are and what we do.
Our numbers talk more than just words
Trust is the foundation of our work. It’s built over time, through every interaction, every transaction, and every success story.
As the only FLSP developed from a Second Line Business Partner, we’re uniquely positioned to understand the needs of the industry from both sides.
Transactions Processed
6
DMV Fees Processed
1
Years Experience
15
“Thank you, you have made this a painless experience. So easy to do.”
Who We Are
Our Story is Built in Our Brand
01
Imagination
The cloud in Expert’s logo is inspired by a cherished memory of our Co-Founder and CEO Greg’s daughter, Maisie. Her boundless imagination defined her beautiful spirit, and her legacy lives on in everything we do
02
Family Values
Just a couple of months before Maisie passed, our Co-Founder Brandon welcomed twin daughters into the world. The cloud in Expert’s logo symbolizes imagination, formed by identical mirror images, and honors their favorite colors—purple and pink.
03
Connection
The ‘X’ at the heart of Expert’s logo signifies the precise intersections where data, technology, service, and values meet. It represents our commitment to accuracy and connection, embodying the central role we play in bringing clients, partners, and the DMV together seamlessly.
04
Infinite Loop
The infinity loop in Expert’s logo represents the continuous flow of data and service that we facilitate between the DMV and our clients, bound by our values. It symbolizes our commitment to seamless, reliable connections that ensure vital information moves without interruption.
05
Expert
Expert’s logo reflects our journey, values, and the connections we build daily. It symbolizes the creativity and family roots that inspire us, our commitment to trust and reliability, and our drive to make a lasting impact. This emblem reminds us why we do what we do: to honor a legacy, embrace innovation, and serve our clients and communities.
Our Core Values
Radical Empathetic Transparency
We live and breathe a daily commitment to open, honest communication delivered with empathy and respect. Transparency is our unbreakable vow, and we strive to ensure that our messages are not only heard but truly understood. By adapting our communication to meet the unique perspectives of our clients, partners, and team members, we build trust, foster collaboration, and create meaningful connections.
Innovating Excellence
We embrace change as a powerful opportunity for continuous improvement, proactively pushing boundaries to deliver innovative solutions. We understand that good becomes great through disciplined systems designed to scale quality and ensure progress without constant intervention. We are builders of the future, acting today to shape tomorrow.
Partnership Success
We believe that true success is shared. Our clients are not merely customers; they are valued partners with whom we build lasting relationships grounded in trust and mutual respect. We are dedicated to understanding their unique challenges and aspirations, allowing us to provide tailored solutions that drive their businesses forward. We measure our success by the success of those we serve, continuously seeking opportunities to add value and foster growth. Together, we co-create a future where innovation thrives.
Uncompromising Integrity
Our reputation is everything. We deliver modern solutions with empathy, care, and uncompromising integrity, honoring the trust placed in us. Guided by honesty, ethics, and excellence, we ensure each decision aligns with our core values, reinforcing the respect we hold for our clients, partners, and team. By steadfastly upholding these principles, we cultivate a culture of trust, where every action strengthens our commitment to transparency and integrity.
Empowered Accountability
We take ownership of our actions and outcomes, holding ourselves and each other to the highest standards. By empowering every team member with the tools and resources to take responsibility and make informed decisions, we drive progress and ensure that excellence is achieved consistently across all levels of the organization. We ensure every team member knows how their success impacts expert’s success.
Our Vision
Our vision is to lead the automotive industry into a fully digital, paperless future where every interaction is seamless, transparent, and enriching. By empowering governments, businesses, and consumers through innovative technology and unwavering integrity, we aspire to set new global standards that transform how the world connects and moves for generations to come.
Expert is a modern startup providing both Software as a Service (SaaS) solutions and service-based offerings in the electronic vehicle registration and titling space. Our foundation is built on over a decade of excellence as the best Second-Line Business Partner (SLBP) in the industry, led by our flagship brand, CarRegistration.com. Now, through Expert, we leverage our unique insights to become the only First-Line Service Provider (FLSP) who deeply understands the challenges faced by SLBPs. This perspective is our competitive advantage, allowing us to design the most efficient and optimized processes and software solutions available. Our mission is simple: to deliver the highest level of service and technology to our partners, utilizing what made us great and sharing it to elevate the entire ecosystem.
We are more than just technology; expert is rooted in a service philosophy that prioritizes empathy, transparency, and consistent innovation. These principles drive our ability to support our clients and deliver seamless, efficient solutions that reduce friction and increase operational success.
Contact Information
Remember, you are not alone. We are here for you.
Sales
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+1 916 407-3359
Press
Customer Success
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+1 916 407-3359
